bebe stores, inc. (BEBE)

bebe stores, inc. engages in the design, development, and production of women’s apparel and accessories. Its products include a range of separates, tops, dresses, active wear, and accessories in career, evening, casual, and active lifestyle categories. The company markets its products under the bebe, COLLECTION bebe, BEBE SPORT, bbsp, bebe O, and 2b bebe brand names primarily through retail stores. As of July 5, 2008, bebe stores inc. operated 303 specialty retail stores, including 212 bebe stores 63 BEBE SPORT stores, 20 bebe outlet stores, 7 2b bebe stores and an on-line store at www.bebe.com in the United States, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, and Canada. It also markets its products through its online store at bebe com, and through its 21 international licensee operated stores. The company was founded in 1976 and is headquartered in Brisbane, California.

For the three months ended 30 September 2006, bebe stores, inc.'s revenues increased 24% to $157.1M. Net income increased 50% to $20.4M. Revenues reflect an increase in the sales due to opening up of new stores. Net income also reflects higher gross margins primarily due to improved merchandise margins resulting from a higher initial markup & lower markdowns sold and an increase in interest & other income.